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Lene Aaroe, "When citizens
go against elite directions: Partisan cues and contrast
effects on citizens' attitudes," Party Politics, 18
(March, 2012), 215-233. [Available at http://ppq.sagepub.com/content/vol18/issue2/
]
First paragraph:
An impressive body of research has demonstrated that
cue-taking is one of the most fundamental mechanisms helping
citizens form attitudes in the complex world of politics
(Arceneaux, 2008: 139; Campbell et al., 1960: 128; Kam,
2005: 165; Lau and Redlawsk, 2006: 232; Mondak, 1993; 186;
Zaller, 1992). Political parties and their leaders structure
democratic competition (Katz, 1980: 1) and build policy
reputations in the eyes of the electorate over time
(Arceneaux, 2008: 140). In public debate, partisan elite
cues therefore provide citizens who may otherwise lack
direct experience or knowledge of political issues (Delli
Carpini and Keeter, 1996) with central guidance about the
implications of a persuasive message (Campbell et al., 1960:
128; Zaller, 1992: 42). Accordingly, partisan cues
constitute 'shortcuts' allowing citizens to make relatively
well-grounded political judgments based on limited
information (Downs, 1957; Lupia and McCubbins, 1998:
30).
- Figures and
Tables:
- Table 1. Effect of the Kjærsgaard cue by party
preference and perception of the DPP leader's
likeability
- Figure 1. Effect of the Kjærsgaard cue by party
preference (A) and perception of the DPP leader's
likeability (B)
- Table 2. Effect of the Rasmussen cue by party
preference and perception of the PM's likeability
- Figure 2. Effect of the Rasmussen cue by party
preference and perception of his likeability. A.Welfare
issue: Effect of the Rasmussen cue by party preference.
B.Welfare issue: Effect of the Rasmussen cue by
perception of the PM's likeability. C. Iraq issue: Effect
of the Rasmussen cue by perception of the PM's
likeability.
Last Paragraph:
In a democratic perspective, the current study accentuates
the constraints on elite opinion leadership. Thus, Druckman
(2001: 1061) argued that the biased attention to successful
elite persuasion had nurtured an inflated perception of
elite influence on public opinion. The current study
corrects this bias by emphasizing that elite influence
should not be perceived as unilateral manipulation and that
citizens have the capacity to use partisan source cues to go
against elite directions.
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